Client relaxing with NeurOptimal sensors during a brain training session

BRING BRAIN WELLNESS TO YOUR COMMUNITY

Make NeurOptimal® Part of Your Mission

Whether you are just starting out, expanding what you already do, or exploring how to start a wellness business, NeurOptimal® gives you a powerful yet simple way to help people build resilience, improve focus, and feel more grounded in their everyday lives.

Start Simple. Grow at Your Own Pace.

NeurOptimal® provides a clear path forward. Start with one system, build experience, and expand at a pace that fits your business model. A NeurOptimal® Certification course and other resources are available to help support you grow with confidence.

Choose Your Path with NeurOptimal®

Become a NeurOptimal® Trainer

Start something of your own. Offer Sessions in your home, studio, or dedicated space and build your day around helping people train their brains. Many Trainers begin with one system and grow naturally through word of mouth and community relationships.

  • Build a flexible brain training business that fits your life
  • Make a meaningful difference in your community, one Session at a time
  • Join a supportive community of like-minded Trainers

Add NeurOptimal® to Your Existing Services

Are you a clinical psychologist, coach, chiropractor, educator, or professional in executive coaching tools or mental performance coaching? NeurOptimal® integrates seamlessly into your existing business, whether you operate a private office, support corporate wellness programs, or work in performance-focused environments.

  • Add brain training to your existing business
  • Expand your offerings without added complexity
  • Fits easily within a private office or brain wellness center
  • No protocols or settings to manage


Perfect for Any Wellness Center or Professional Business

NeurOptimal® integrates seamlessly into established businesses. Whether you run a spa, coach executives, operate a holistic center, or are a clinical psychologist expanding your services, this Dynamical Neurofeedback® system complements what you already offer and allows you to serve your community in a differentiated, technology-based way.

Elevate Your Spa Menu Wellness Spas & Day Spas

Add neurofeedback to your spa menu. Offer clients a cutting-edge, relaxing experience that complements massage, facials, and body treatments with automated brain training sessions.

Executive Mental Performance Corporate Wellness Programs

Bring mental performance coaching to the workplace. Help executives and teams manage stress, improve focus, and build resilience with neurofeedback training.

Peak Performance Coaching Performance & Executive Coaching

Add powerful executive coaching tools to your practice with brain training. Support clients in peak performance, mental clarity, decision-making, and sustained focus under pressure.

Complete Holistic Integration Holistic Wellness Centers

Expand your holistic wellness practice with neurofeedback. Integrate NeurOptimal® alongside acupuncture, nutrition, yoga, and other modalities to support whole-person health.

Train Mind & Body Fitness & Athletic Training

Add mental training to physical training. Help athletes, gym members, and fitness clients achieve peak performance with sharper focus, faster recovery, and mind-body connection.

Nervous System Support Functional Medicine & Integrative Health

Add neurofeedback to your integrative health practice. Offer clients a non-invasive, automated approach to nervous system optimization that works alongside your existing wellness services.

Three Ways to Work with Clients

In-Person Sessions

Offer NeurOptimal® Sessions in your private office or studio, creating a structured environment for consistent client relationships.

Home Rental Program

Provide rental systems for clients who prefer to train at home, creating recurring revenue while expanding access beyond your physical location.

System Referrals

Refer clients who want to own their own system and receive referral rewards, while Zengar® manages fulfillment and logistics.

NeurOptimal trainer working with a client

Choose How You Want to Get Started with NeurOptimal®

Purchase a NeurOptimal® System

Own your NeurOptimal® neurofeedback system outright and build long-term value for your home, or brain training business.

View Purchase Options

0% Financing Plans

Spread the cost over time with 0% payment plans on eligible NeurOptimal® systems, designed for buyers who want predictable monthly payments.

Explore 0% Financing

Lease-to-Own NeurOptimal®

Start using NeurOptimal® now and work toward ownership with flexible lease-to-own programs that fit new and growing businesses.

See Lease-to-Own Details
5 NeurOptimal Laptops with zAmp Devices

NeurOptimal® Enterprise Bundle - 5 Systems + $4,700 USD in Added Value

What's Included

  • 5 Laptops with Unlimited License
  • 20 Sensor Sets ($2,500 value)
  • 5 Conductive Paste 3-Packs ($350 value)
  • 10 Earbud Sets ($200 value)
  • 5 On-Demand Certifications ($3,300 value)
  • 1 Year of PASS Enterprise ($1,995 value)
  • 48-Month 0% Financing Available
  • 2,500 ZenPoints when paid in full

How to Start a Wellness Business with Neuroptimal®

1

Get Your System

Choose the NeurOptimal® system that aligns with your goals. Flexible purchase and financing options make it accessible to begin.

2

Build Your Confidence

Our on-demand NeurOptimal® Certification course is available to help you develop clarity and confidence as you prepare to work with clients.

3

Set Your Pricing

Offer in-office Sessions, home rentals, or system referrals. Structure your pricing around your business model and community needs. See pricing insights.

4

Start Seeing Clients

Begin with one system, build relationships, and grow at a pace that fits your vision.

From Our Community

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It's Laukik

Shout-out to Laukik for highlighting how NeurOptimal® helps him in business. Thank you for this great reminder of the impact brain training can have in the workplace.
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Dubai

Hear from a community member living and working in Dubai as she shares her journey with NeurOptimal®. She speaks about integrating brain training into her life and professional environment, and the impact it has had.
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Neurofeedback Australia

Tune in as Australian Trainer Steve Phillis shares his perspective on NeurOptimal® rentals. Rentals create accessibility, introduce new clients to brain training, and support sustainable

Let’s Connect you with an Expert

Schedule a Consultation

Curious about NeurOptimal®? Schedule a consultation. Discover how neurofeedback can enhance your life. Explore the possibilities with our product experts.

Chat with Us

Have questions about purchasing your NeurOptimal® system?

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Clear Answers for Growing Your Business

You have questions about starting your new business. Here are some of the most common considerations for new professional operators.

Do I need a medical license to operate this?

No. NeurOptimal® has been designated as a General Wellness Product by the FDA . It is not a medical device intended to diagnose, treat, cure, or prevent any disease. A healthcare license is not required to operate a NeurOptimal® business.

Is it hard to learn?

No. The system is automated and the expertise is built into the software. There is no need to interpret EEG data or design protocols. Many new operators feel confident after only a short time with the platform.

What claims can I make?

You may state that NeurOptimal®:

  • Promotes a healthy lifestyle
  • Assists with stress management
  • Promotes relaxation
  • Helps maintain wellness

You may not claim that it diagnoses, treats, cures, or prevents any disease or disorder. For more information, consult our FDA and Health Canada guidelines.

How much space do I need?

A comfortable chair and a quiet corner are enough for most operators. No soundproofing or medical build-out is required.

Is neurofeedback covered by insurance for clients?

Coverage varies by provider and plan. NeurOptimal® is a general wellness device, so many operators run cash-based services and clients may use HSA/FSA funds where eligible.

How much does neurofeedback equipment cost?

Equipment cost depends on the system and package you choose. See our pricing guide at How Much Does Neurofeedback Cost?.

Do I need certification to offer NeurOptimal® Sessions?

No. You can get started without neurofeedback certification or biofeedback certification, and our onboarding training covers safe, practical setup.

Can I finance or lease the equipment?

Yes. We offer financing options with manageable monthly payments along with leasing programs for operators who want to test the business model before buying. You can learn more at our financing page or explore our leasing options.

How should I price my Sessions or rentals?

Most operators follow common price ranges for single Sessions, packages, and monthly rentals. You can explore typical pricing models on our detailed guide at How Much Does Neurofeedback Cost?.

How does NeurOptimal® compare to other neurofeedback systems?

NeurOptimal® is fully automated and does not require protocols or client diagnosis. You can see how this compares to other neurofeedback approaches at NeurOptimal vs Other Neurofeedback.

Who typically benefits from NeurOptimal®?

People use NeurOptimal® as part of a general wellness lifestyle. It supports relaxation, focus, and resilience. You can explore typical user groups at Who Benefits from NeurOptimal®?.

Where can I learn more about starting a NeurOptimal® business?

We offer two Business Building webinars led by experienced operators: